Nearly one in every five people in the UK has a disability or impairment, and over half of households have a connection to someone with a disability. Their collective spending power – the Purple Pound – is worth £249 billion to the UK economy.

The aim of Purple Tuesday is to make customer-facing businesses more aware of these opportunities and challenges and inspire them to make changes to improve the disabled customer experience over the long term.

Any business or organisation that interacts with disabled customers can get involved – either at a physical location or online.

https://purpletuesday.org.uk

email info@purpletuesday.org.uk